
This room held many aesthetic attributes that had simply been forgotten over time. With its architectural roots inspired by Frank Lloyd Wright, the foundation of good design was already in place. In larger homes, it’s easy for such details to fade into the background. Among all the elements that influence a room’s atmosphere, none are more impactful than the walls and the floor — what we like to call the “fifth wall.” To reawaken the space, we introduced a fine handmade area rug featuring a striking black background framed by a crisp white border, then followed with thoughtful space planning to bring harmony and balance back into the room.

Now that we’ve placed the ideal area rug and thoughtfully rearranged the furniture, notice how the colors, contrast, and proportions of the space come alive. The balance feels intentional, the energy renewed — it’s as if the room has been completely reborn! This is what we have done better than anyone else in the furnishing and interior design industry for forty year!

No matter how big or small your project is, it’s important to us. We understand that your home is precious to you, so it's precious to us too. We’re fueled by a passion for unique styles that make bold statements. It is our core belief that all aspects of a room must be meticulously structured to facilitate aesthetic balance in every setting. We aim for eye catching designs, in exquisite colors founded upon the perfect balance of hues, contrast, and tone values that maximize your Decor. The aim is to transform your settings into works of art. We don't just help you to choose the perfect furniture, accessories, and area rug(s), we merge your personality with your Decor, because ideally that's what transforms your house into a home, a home you’ll truly love!

Communication is key. To do the job right we need to understand you. It’s not complicated, just good old fashioned manners. Unfortunately, in today’s world it can be a hard thing to find. We believe everyone has a vision of their ideal home, however they may be unsure of how to give their vision substance. It just so happens that substance is our specialty, and when the project is complete, it will show by the bright smile on your face!

Every setting looks better with an Area Rug, but the issue for most buyers is that often times it can be burdensome to select the perfect one(s). There are so many types, sizes, designs, and colors to choose from. Then there may be existing furniture you need to match, wall color(s), fabrics, the list goes on and on. Understandably it can get confusing; ultimately you just want to get the best-looking furniture and Area Rug(s) right? Leave that burden on us. We have over 30 years' experience in the Interior Design and Floor Covering Industry, working with companies such as Bloomingdales, Marshall Fields, Macys, and Burdines of Florida to name a few. And our founder Roger L. Douchand Sr, also taught classes on decorating with rugs to Interior Design Students enrolled at The Harrington College of Design. Rest assured that our skill set is the very finest expertise available anywhere. In fact our aim is not just to satisfy your expectations, it’s to exceed them!
We hope you enjoy our site, for more information about how our Area Rug Interior Design Specialists can help you choose the perfect area rug(s) please click the “Find Out More” Tab below, you’ll be glad you did!
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